The
Big Easy. You know what that means – New
Orleans! The Big Easy is one of the most charming and culturally diverse Southern
cities in the United States. It is the birthplace of Jazz and Cajun cuisine,
and there is always some sort of celebration, including, of course, Mardi Gras.
In
2019, a group of spirits industry veterans founded Big Easy Spirits Company,
intending to provide fans with "real spirits from real places that were
damned delicious to drink" while paying homage to New Orleans's cultural
diversity and ingenuity.
Their
first launch is Big Easy
Whiskey, a flavored whiskey that's meant to
make flavored whiskey respectable again by doing things differently and not
just another revision of the same-old, same-old on store shelves.
"Bold and boozy, bitter and sweet. Big Easy is a 5-year aged whiskey made from a traditional Bourbon mash. Infused with our Old Fashioned blend of herbs, spices, and fruit, the flavors needed to drink without pretension, or with it if you want." – Big Easy Spirits Company
Big
Easy started with a Bourbon mash of 81% corn, 15% rye, and 4% malted barley, made
at undisclosed Kentucky and Indiana distilleries. The whiskey was aged in
vintage cooperage. We don't know whether those barrels were recharred or simply
used as-is. There are a total of 24 herbs, spices, botanicals, and fruits – all
of them natural and each selected by Master Blender Kieran Walsh - that were individually
infused and then blended into the whiskey, each chosen by. If Kieran's name
rings a bell, it should. He started in the wine business before being on the
founding team at High West
Distillery in Utah.
Big
Easy Whiskey can be shipped directly to consumers in 46 states and Washington,
DC. Big Easy can be purchased on its website, and a portion of each sale helps support charities
tied to local hospitality workers and musicians—as these are the people who
make New Orleans, New Orleans. Kieran has suggested there's a Straight Bourbon
and a Rum in the works; however, for now, Big Easy Whiskey is its portfolio.
The
biggest question, of course, is how does Big Easy taste? I am grateful to the
team for providing me with a sample in exchange for my no-strings-attached,
honest review.
- Whiskey Type: Flavored Whiskey
- Distiller: Undisclosed Kentucky and Indiana distilleries
- Age: 5 years
- Mashbill: 81% corn, 15% rye, 4% malted barley
- Cooperage: Vintage Bourbon barrels
- Alcohol Content: 43% ABV (86°)
- Price per 750mL: $34.99
Appearance: I used
a Glencairn glass to explore this whiskey neat. It possessed a brilliant,
golden color. A medium rim discharged evenly spaced, thicker tears that moved
at a snail's pace.
Nose: I let Big
Easy acclimate for about 15 minutes before beginning my sniffing journey. I found
the aroma somewhat confusing; there was a mishmash of orange marmalade, cinnamon,
allspice, vanilla bean, and bold herbs. Drawing the air through my lips brought
a sensation of lemon oil and graham crackers.
Palate: Big
Easy's mouthfeel was thick and creamy, with a dense punch of cinnamon graham
crackers and a less prominent taste of lemon oil. My mid-palate discovered flavors
of orange peel, rhubarb, and bitters. The back included cedar, allspice, and nutmeg.
Finish: In an unusual
twist, the back was sweet with candied orange slices and vanilla, then featured
nutmeg, cinnamon, and allspice. It seemed relatively short, so I pulled out my
stopwatch. The duration was 1:02, putting it in the medium venue.
Bottle, Bar, or Bust: One thing
I always keep in mind is that the #DrinkCurious lifestyle demands that I give
everything a fair chance. When I read that Kieran was a big fan of Amaro, an Italian, herbal digestif, I was uneasy
(pun intended).
The
smells confirmed my trepidation. Man, there were all things herbal happening,
which, combined with the orange marmalade in particular, made me crinkle my
nose.
Then
came the taste, and this was as if someone switched glasses on me. I prepped
myself for strong herbal notes. Instead, that graham cracker introduction threw
me for a loop. It gently brought in the fruity, herbal, and spicy notes.
And,
you know what? My fear was completely unjustified; I liked it, and the more I
sipped it, the more attractive it became. That wasn't any influence of the
alcohol; the blend of flavors and sensations just worked. It is an easy sipper
and aptly named, and deserves my Bottle rating. Cheers!
My Simple, Easy-to-Understand
Rating System
- Bottle = Buy It
- Bar = Try It
- Bust = Leave It
Whiskeyfellow encourages you to enjoy your whiskey as you see fit,
but begs you to do so responsibly.

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